PRIME TRUE MARKET PRICING
We Eliminated the Haggle Found at Traditional Dealerships.
A Benefit To You.
You get a fair, clear-cut price without any pressure. Posting that price clearly for you to see as soon as you arrive is the first step in giving you an easy, stress-free and memorable car buying experience. We've eliminated the haggling, the negotiating, and the arguing.
Partners from Start to Finish.
Because customers told us they wanted a fair, easy, quick and stress-free way to buy a car, we eliminated sales commissions. This allows us to focus on finding you the least expensive vehicle that best fits your needs, and making certain that you are completely satisfied.
Trading a Vehicle With Us Couldn't Be Simpler.
Our vehicle evaluator will make an offer to purchase your vehicle whether you buy a vehicle from us or not. To ensure that you get top dollar for your trade, we will ask you to accompany our vehicle evaluator to review your vehicle. This makes it simple, hassle-free, and equitable.
What Do All These Numbers Mean?
Customers told us clear financing terms up front would make the buying process more gratifying. We listened. You will see all the terms and rates that make up your payment. Whether leasing or financing, you will get the best programs and rates right up front.
Purchasing a vehicle should be enjoyable!
Follow this process everywhere you shop to see the Prime difference.
Step 1 - There is no reason why every dealer can't give you the full discounted price when you arrive!
Step 2 - When you receive monthly payment information, make sure you get the rate, term and down payment up front so you can compare. They are critical components of establishing your budget.
Step 3 - Know up front what each dealer will give you for your trade:
Step 4 - While the figures are important, take into account and compare:
Other Ways Prime Is On Your Side?
Prime Lifetime Powertrain Coverage
When you purchase a vehicle from Prime Toyota or Prime Honda, your entire powertrain will be covered from engine to transmission for as long as you own the vehicle. See coverage details.
Prime 48-Hour Money-back Guarantee
Don't like the color? Doesn't fit in your garage? Whatever the reason, bring the car back within 48 hours or 250 miles and we'll refund your money.
Prime Certified Pre-owned 30-Day Exchange Policy
If, for any reason, you're not completely satisfied with your purchase, bring it back within 30 days and get full credit toward another Prime Certified vehicle.
The Prime Customer Referral Club
We have developed a rewards program to thank you for sharing your positive customer experiences at our prime family of dealerships with others and recommending us to them. We'll send you a check each time one of our sales professionals successfully delivers a vehicle to someone that you refer! Please visit PrimeReferralClub.com or ask a sales representative for complete details.
The Prime Promise
We are providing a new kind of car buying experience. We empower our customers with information. We treat our customers like we would want our families to be treated. We are transparent, honest and open. There are no surprises and no game playing. We want to make your car buying experience the best that it can be.